Make your work easy to find and trust.
LSD builds your custom website and creates the visual and social content that explains your services, service area and work.
Website · local presence · commercials + content
Lake Shore Digital · Contractor Partnership
Our mission is to help Chicagoland’s minority-owned contractors grow without leaving the job site. LSD builds your website and marketing, then Carl answers, follows up and helps book the next appraisal—with our team alongside you.
$35,000 setup + $4,750/month · one partner per trade and suburb

The mission
Your craft is on site. Your growth system should keep working there too: a clear online presence brings homeowners in, and Carl helps turn their calls into organized next steps.
The B/I Triangle · mission, team, leadership
Turn missed calls into booked jobs for Chicagoland’s minority-owned contractors.
People who build and manage the website, content and marketing with your crew.
Set the trade, service area and next steps together; keep your team in control.
Answer, text back, capture the lead and help coordinate appraisal booking.
One partnership · every part connected
Lake Shore Digital brings the people and the work. Carl is the front desk and lead system inside that partnership.
LSD builds your custom website and creates the visual and social content that explains your services, service area and work.
Website · local presence · commercials + content
Carl answers around the clock, texts back missed callers and captures the customer and job details for your team.
24/7 calls · text-back · customer records
Organize leads, follow-up and appraisal booking with LSD alongside you. The goal is a booked job—not another dashboard to manage alone.
Lead tracking · follow-up · appraisal booking
The Contractor Partnership
Lake Shore Digital builds and manages the system with you. Carl is part of the partnership—not a self-serve app you’re left to figure out.
One trade. One agreed suburb. One team accountable for keeping the pieces connected.
Talk through the fitExact deliverables and launch timing are confirmed for your phone, website, calendar and service area before work begins.
The guarantee
Our promise
We credit your next monthly fee.If Carl answers fewer than 95% of eligible calls during your first 30 days live, after you keep forwarding active and complete our call-routing checks, we credit your next monthly fee.
Your territory
One crew per suburb.One partner in your trade, in your agreed suburb. Once your territory is confirmed, we won’t take another partner in that same trade and suburb while your agreement is active.
Eligible calls are real inbound calls that ring for at least 15 seconds. Verified spam, test calls, and hang-ups under 15 seconds don’t count.
Questions
Lake Shore Digital works with you to build and manage your online presence and customer follow-up: website, local presence, content, call and text handling, lead tracking and booking workflows.
Carl answers and texts back callers, keeps customer and job details together, and supports follow-up and appraisal booking. LSD works alongside you on the marketing and setup.
The partnership is built for minority-owned trade businesses in Chicagoland. We confirm your trade, service area, current setup and goals together before starting.
While your agreement is active, we won’t take another partner in your trade and agreed suburb.
We agree on a launch date before work begins. Timing depends on your phone, website, calendar and the materials we need from you.
Chicagoland contractors
Make the website, content, calls and follow-up work as one system for your business.